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Location:
Sydney
Registered:
May 2002
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Re: Do Toyota make performance cars anymore?
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Tue, 01 October 2002 13:40
 
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Easy, that's coz Toyota's target market is towards the older generation. I.e. the grey cardigan wearers driving around in basement Camry, Corolla and Echo whilst the rest of them are ethnics with the image that Toyotas = quality = reliability that drive the more upper class (yes I am generalising badly).
We "car freaks" are a minority and to be honest, I don't see Toyota changing their attitude. We're a smaller and smaller segment of the market and the best way to maximise profits is to aim for the largest segment of the market.
The followers in the market are left to pick up what is left of the market which is why you see Subaru (to a certain degree), Nissan (dunno where they'll be placed once the Silvia stops) and a variety of other smaller players in the Aussie market putting on performance cars to "fill in the gaps".
The Australian consumer market is very conservative not only in the way they buy cars but a whole variety of things. Hence you won't see cars like the Caldina, Ist, bB etc in Australia. Also cars such as the Crown, Chaser (in both turbo and non turbo formats) step into each other's target market and in most markets, are confused say a LS400 to a Crown as an Avalon to a Chaser (yes, one's RWD and the other is FWD but Mr and Mrs Smith doesn't give two hoots about that). Look at how much the Prado has eaten into the sale of the Landcruiser. Ditto Avalon from Camry.
Toyota wants to position themselves as a no-risk car company and to be everything to everyone is financially not feasible without assistance from the government (highly unlikely). At the end of the day, it's all about maximising profits, and minimising risk.
Btw, even the Celica TRD Type M can't match a Integra Type R. 
[Updated on: Tue, 01 October 2002 13:42]
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| | Subject | Poster | Date |
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Do Toyota make performance cars anymore?
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Lucid | Mon, 30 September 2002 23:06 |
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Re: Do Toyota make performance cars anymore?
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rob_RA40 | Mon, 30 September 2002 23:21 |
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Nark | Mon, 30 September 2002 23:42 |
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SupraBOY | Mon, 30 September 2002 23:45 |
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Re: Do Toyota make performance cars anymore?
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Lucid | Mon, 30 September 2002 23:51 |
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Re: Do Toyota make performance cars anymore?
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Lucid | Mon, 30 September 2002 23:48 |
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Re: Do Toyota make performance cars anymore?
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Nark | Tue, 01 October 2002 01:27 |
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Re: Do Toyota make performance cars anymore?
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floody | Tue, 01 October 2002 05:57 |
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Re: Do Toyota make performance cars anymore?
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THE WITZL | Tue, 01 October 2002 04:24 |
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Re: Do Toyota make performance cars anymore?
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Lucid | Tue, 01 October 2002 05:01 |
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Re: Do Toyota make performance cars anymore?
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THE WITZL | Tue, 01 October 2002 05:14 |
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Re: Do Toyota make performance cars anymore?
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rob_RA40 | Tue, 01 October 2002 09:28 |
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Re: Do Toyota make performance cars anymore?
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Youngy | Tue, 01 October 2002 13:32 |
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Re: Do Toyota make performance cars anymore?
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strober | Tue, 01 October 2002 13:32 |
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Re: Do Toyota make performance cars anymore?
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SmellyTofu | Tue, 01 October 2002 13:40 |
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Re: Do Toyota make performance cars anymore?
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christodav | Tue, 01 October 2002 14:30 |
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Re: Do Toyota make performance cars anymore?
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justcallmefrank | Wed, 02 October 2002 01:19 |
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Re: Do Toyota make performance cars anymore?
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Nark | Wed, 02 October 2002 06:31 |
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Re: Do Toyota make performance cars anymore?
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rob_RA40 | Wed, 02 October 2002 01:31 |
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Re: Do Toyota make performance cars anymore?
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justcallmefrank | Wed, 02 October 2002 02:17 |
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Re: Do Toyota make performance cars anymore?
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THE WITZL | Wed, 02 October 2002 02:48 |
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Re: Do Toyota make performance cars anymore?
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floody | Wed, 02 October 2002 03:13 |
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Re: Do Toyota make performance cars anymore?
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Julz | Wed, 02 October 2002 06:36 |
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Re: Do Toyota make performance cars anymore?
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justcallmefrank | Wed, 02 October 2002 09:12 |
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Re: Do Toyota make performance cars anymore?
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SmellyTofu | Wed, 02 October 2002 07:30 |
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Re: Do Toyota make performance cars anymore?
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BigWorm | Wed, 02 October 2002 10:00 |
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Re: Do Toyota make performance cars anymore?
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Remedy | Wed, 02 October 2002 12:07 |
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Re: Do Toyota make performance cars anymore?
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GEE120 | Wed, 02 October 2002 13:06 |
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Re: Do Toyota make performance cars anymore?
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Classique71 | Thu, 03 October 2002 09:33 |
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Re: Do Toyota make performance cars anymore?
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Johnny | Fri, 04 October 2002 09:00 |
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Re: Do Toyota make performance cars anymore?
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GEE120 | Fri, 04 October 2002 09:18 |
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Re: Do Toyota make performance cars anymore?
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Johnny | Fri, 04 October 2002 12:27 |
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Re: Do Toyota make performance cars anymore?
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fudge | Fri, 04 October 2002 14:34 |
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Re: Do Toyota make performance cars anymore?
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justcallmefrank | Wed, 02 October 2002 12:11 |
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Re: Do Toyota make performance cars anymore?
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THE WITZL | Thu, 03 October 2002 00:29 |
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Re: Do Toyota make performance cars anymore?
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| Thu, 03 October 2002 00:59 |
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Re: Do Toyota make performance cars anymore?
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Lucid | Thu, 03 October 2002 01:11 |
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Re: Do Toyota make performance cars anymore?
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THE WITZL | Thu, 03 October 2002 03:19 |
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Re: Do Toyota make performance cars anymore?
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Lucid | Thu, 03 October 2002 03:51 |
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Re: Do Toyota make performance cars anymore?
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THE WITZL | Thu, 03 October 2002 04:08 |
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Re: Do Toyota make performance cars anymore?
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GEE120 | Thu, 03 October 2002 04:26 |
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Re: Do Toyota make performance cars anymore?
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Purple_Beasty | Sat, 05 October 2002 11:30 |
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Re: Do Toyota make performance cars anymore?
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[mikey] | Fri, 04 October 2002 15:07 |
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Re: Do Toyota make performance cars anymore?
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Richard84 | Tue, 08 October 2002 01:18 |
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Re: Do Toyota make performance cars anymore?
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THE WITZL | Tue, 08 October 2002 03:20 |
